Campbell targets millennials’ shopping carts

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Campbell targets millennials’ shopping carts

A new line of Souplicity soup from the Campbell Soup Company. It is the highest-end line in the company’s new offerings. MUST CREDIT: Washington Post photo by Matt McClain

Campbell targets millennials’ shopping carts

New line of Well Yes! soup from the Campbell Soup Company . MUST CREDIT: Washington Post photo by Matt McClain



Posted: Friday, February 3, 2017 11:00 pm
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Updated: 12:18 am, Sat Feb 4, 2017.

Campbell targets millennials’ shopping carts

By Sarah Halzack
The Washington Post

The Santa Fe New Mexican

In the research and development kitchen at Campbell Soup, chef Todd Lyons spent much of the past 18 months fine-tuning a batch of new recipes.

Would shoppers go for chicken noodle soup with kale added as a healthful twist? (Answer: resounding yes.) Would a cauliflower soup seasoned with dill land in their shopping carts? (Answer: probably not.)

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      Friday, February 3, 2017 11:00 pm.

      Updated: 12:18 am.

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